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Contest lets students express themselves

Posted on 10.07.2009

By Adrian Kendrick | Editor-in-Chief

Lights, camera, action!

UIndy students have a chance to star in their own 30- to 90- second commercial explaining why they love UIndy or why they’re proud to be a Greyhound.

The UIndy Dog Bowl Video Challenge brings this opportunity to students through the University’s Communications and Marketing staff.

“The goal behind this is to try to generate some school spirit,” said Jason Nye digital marketing manager at UIndy. “We know people love this school, and we want to see why and what they come up with.”

According to Executive Director of Communications and Marketing Mary Atteberry, the department wanted to contribute to the university’s five-year strategic plan, which has a main goal of creating a sense of community and to enhance the campus.

“We [the staff] said what could we do in the department to help facilitate that?” she said. “We hope to make this the [UIndy Dog Bowl Video Challenge] a tradition.”

UIndy students, including undergraduate, graduate and School for Adult Learning are eligible to participate in the challenge. Content can range from comedy to informative, and students are encouraged to be creative, original and funny.

Videos should be submitted on the contest’s Facebook page. The winner will be determined by votes from the student body accumulated online by receiving the most “Likes” on the video submission. Second and third place will be decided upon the subsequent highest number of “Likes.”

According to Nye, prizes consist of the first place winner’s name on UIndy’s exclusive Dog Bowl trophy and a 32-inch LG LCD HDTV. The second place winner receives a Flip Video Handheld Camcorder, and the third place winner will receives an iPod Shuffle.

Submissions must be received by Oct. 9. Each participant or group may submit up to two entries. All submissions must be original work of the student or group.

“Hopefully this brings people together, and we see different aspects of the university,” Atteberry said. “I think what will be fun is seeing who is the most original. The options are limitless.”

More information is available at the contest’s Web site (dogbowl.uindy.edu).

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